Looopy is a running app where you make challenges and get rewards. The process started through a branding strategy changing the voice and how the brand talks with they public. Building the branding the strategy of the app get easier and light to design a app fun and solid.
Role: Visual Design
Agency: R/GA
With: Rafael Ponzini, Gabriela Simão, Priscila Schip, Herbert Freitas, Rafael Morandini, Rafael Goncales, Lucas Binda and Mellina Passi